Search Engine Optimization (SEO) can be a hard to understand. With multiple updates a year coming from Google it requires continuing adaption from website owners. Something that was best practice last year could be killing your search rankings today. Here are some common SEO Myths and outdated SEO practices you should NOT be following. Myth […]
Online Sales — The Dawn of a New Era
The numbers are in and, for the most part, no one that shops for the holidays is surprised. The majority of Americans preferred to shop online in 2017. And everyone better keep up. E-commerce and online sales are no longer just for the giants; it’s for small business too. But, does this mean the end […]
SSL Certificate – Guard Your Website Information
Over the past few years, you may have started to notice a relatively new Internet phenomenon—the green padlock. It started with websites that take payment. Now, it is slowly integrating its way in as the norm. The good news? It’s for everyone’s own good! It is an SSL Certificate. What is an SSL Certificate? An […]
Nine Keys To Writing A Sales Page or Letter
There are plenty of articles out there that will tell you how to write a sales page or letter. Many of them have some great point while others…well…let’s just say they are not very effective in today’s market – missing the mark on some critical points. Although sales pages have morphed over the years, the […]
Website Mistakes: 7 Things You Don’t Want On Your Business Site
In today’s competitive market, the difference between getting a client, customer, or deal oftentimes comes down to your business website. Even if someone calls you on the phone, you can rest assured that they have already checked you out online (or will). This is great for those people that have a professional looking website, but […]
What Email Marketing Service Should I Use?
Just about every business today needs to have some sort of “online” marketing campaign that utilizes emails or eletters to communicate with current or prospective customers. As your business grows and is more on target with respect to marketing, you are going to quickly outgrow the “manual” email send from your own computer and need […]