We talk a lot about optimizing your website for Google — and your users. But, there is one other step for catching Google’s eye and ranking within your local community — your Google Business Listing. Unlike Google Ads, your Business Listing (also known as your Business Profile) is a free service. Who doesn’t love free […]
Setting Up a LinkedIn Profile
When you think of networking online, you should think of LinkedIn. One of the dedicated networking social platforms, LinkedIn isn’t just for looking and applying for jobs. You can also advertise your services, connect with business professionals and your community, and show your knowledge and expertise in your field. But, none of that is possible […]
Tips for Writing Engaging Social Media Posts
Social Media is free marketing for your business if you can get people to follow and engage. It’s all about stopping them and making them pay attention, and that’s done with your posts and content. In this fast-paced world, you have mere seconds to grab someone’s attention. And once you have it, you have to […]
How to Attract Local Customers Online
What good is a business if no one does business with you? Whether your business is all online or has a storefront, local traffic is key to your success. But, if people aren’t visiting your website or store, it could leave you scratching your head on what to do and how to attract local customers. […]
Why Small Business Needs Local Internet Marketing
Wonder why small business needs local internet marketing? Check out the article from LocalInternetMarketingTools.com When SEO marketers talk local search they like to throw out statistics. You know something like 97% of consumers search for local businesses online. (If you like like the facts and figures check out the article on Local Internet Marketing Statistics). […]
Online Sales — The Dawn of a New Era
The numbers are in and, for the most part, no one that shops for the holidays is surprised. The majority of Americans preferred to shop online in 2017. And everyone better keep up. E-commerce and online sales are no longer just for the giants; it’s for small business too. But, does this mean the end […]