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Using Foursquare For Business Social Media Marketing
A new social media platform has been taking the Internet by storm the last couple of years. It’s called Foursquare. I’m sure most of you have heard about it. But did you know that Foursquare marketing can greatly increase revenue for your local business?
So what is Foursquare?
Basically it is a social media platform where users can “check-in” to local businesses. People can earn badges and coupons just for checking in to a business location on their Smartphone. You as the business owner set up what each person receives when they check in at your location.
Now this may not sound like much but, if used properly, this can be very powerful. One of the best things about Foursquare is that whenever a person checks in at a business, all of their friends and anyone they are connected with sees that notification. It’s like a living referral system that drives traffic to your business basically on auto-pilot. Over time, your customer traffic will start to grow organically as more and more people check-in.
There are over 20 million users on Foursquare. That is a big market to tap into! And research shows that 80% of Foursquare members will act on the recommendation of another member. This is very powerful and can help your business go viral.
So how do you get people to check in at your business?
Simple. You offer coupons, deals, and discounts for anyone that checks in at your business. The key is to make your coupons and deals irresistible in order to start that snowball of customers rolling in.
It really is that simple! You just have to get started. Foursquare can be a huge asset to your business and can help you grow in a very short period of time.
If you would like help setting up Foursquare for your business then give us a call today at 407-374-2924!